The Fight That Is Young Entrepreneurship
In order to be successful any entrepreneur has to have an undying drive to not only sculpt his or her vision, but regardless of barriers and other outside forces, implement it. When it comes to creating this vision, it’s not the most intelligent who wins; it’s who is willing to go toe to toe with the most intelligent and do the necessary work to beat them. Doing so gets especially tricky when you are much younger and thus less experienced (and maybe less funded) than your competition.
1. It’s Not “I Believe I Can”, It’s “I Believe I Deserve It” – successful entrepreneurship at a young age starts and becomes successful at the point where the young entrepreneur realizes that if he or she doesn’t do it, someone else will.
Where the young entrepreneur falls short in experience, he must make up with ego. At first, this mentality can seem daunting for younger business owners, however that is because it is a different way of thinking that becomes habitual; that should become habitual.
2. Goals Higher Than Anyone Has Achieved – when an inexperienced small business owner enters an industry, nobody pays attention.
As a matter of fact, people immediately write them off. It is for this reason that he or she has an advantage – if and only if they set their goals higher than not only their previous ambitions, but rather set their sights on dominating their respective industry. While this a long climb, the ascent, when taken step by step is as challenging as it is fun and lucrative.
3. Reliability On Oneself – I’ve learned from experience that if the small business owner does not do a particular task him or herself, it won’t get done properly…period.
Many aspiring business owners feel that they should use their strengths when, phrased more properly, they should continue to expand on them. Since I’ve started my company, I’ve had to learn things that I never thought I would and the work load is intensive, but I know that having someone else do it properly is too expensive and being able to dabble in multiple parts of my business not only makes me a better CEO, it kills the mundane feeling of a corporate job.
4. Resiliency Separates the Business Owners from the Resume Writers – when you successfully penetrate an industry, especially as a young entrepreneur, you are going to ruffle some feathers.
Unfortunately, instead of improving their own business, many times people will attempt to knock you off your game. They figure you’re young and can be manipulated much easier. When my company started to become known in the industry, I received hate mail from time to time. Though, this drove me to further succeed. Getting knocked down is something that happens to all of us.
However, know that it happens to those who want to become successful more than it does to others. In the end, those who relentlessly and, thus successfully pursue their dreams are the ones who learn to get up and keep on going. As a young entrepreneur, you’re not alone, but remember that you are your own best friend.
Ken Sundheim runs KAS Placement, an executive recruiting company staffing sales professionals throughout the U.S. including NYC recruiters and headhunters Los Angeles as well as San Diego marketing recruiters
Recruiting Your 1st Employee
What You Need to Know:
Budget – It may seem unfair, but in the world of recruiting, the poorer companies tend to have to pay more for good employees.
Why? When a solid employee is on the market, chances are that you are not going to be the only company they are speaking to.
While you believe in your company 200%, the interviewee is not an entrepreneur; they are employees who are possibly concerned with the risks associated with being unemployed again as a result of your company going under.
The thought that an employee would not love my firm as much as I do used to baffle and anger me, but I got used to the fact that nobody will ever care as much.
To mitigate any worries they may have, I recommend that you make a competitive offer (meaning offer more than what you think that individual is going to be given by another firm) and go higher rather than undercut the person in order to see whether they will negotiate – a move that can put you right back to square 1.
Conversely, don’t grossly overpay the person. It will stress you out, thus stressing them out, thus hindering their output for your company, thus serving as a waste of money and time training that individual.
Don’t Pitch Stock Options or Equity – The whole point of entrepreneurship is to own a successful company with a multitude of employees.
Thus, giving it away to your 1st employee sort of defeats all the work you’ve just completed to get to this stage.
Also, “entrepreneurs” call my office all the time asking if they can get away with not paying someone a base salary, but instead give them part of the company.
This is always followed by a hugely inflated worth of the person’s firm / idea. Not only do I intuit the inflation – any job seeker will as well.
Keep the relationship strictly “employer” and “employee” not “instant business partner.” You’re looking for someone to work at your company not someone to go to court with in the next few years.
Ken Sundheim runs KAS Placement marketing recruiters nyc and sales and marketing headhunters an executive recruiting firm helping job seekers in Los Angeles headhunters sales and marketing recruiter LA
The Symbiotic Relationship Between Sales and Marketing
While sales and marketing are vastly different from one another, the two are more reliant on one another than just about any other two facets within an organization.
For instance, you could have the best sales representatives in the country, but without marketing support, their efforts will only produce a fraction of what they could.
For organizations that have only so high of a recruiting budget, choosing between one or the other can be difficult and often confusing. However, you’re not alone.
Here is some insight as to whether a sales or marketing hire is best for your organization and how to approach combining the two positions.
How Sales and Marketing Differ
While many believe sales and marketing is one and the same, they are correct to an extent, however the job of a marketing employee is a lot different than the job of a sales representative.
For instance, sales representatives will make cold-calls, send out mass emails, attend client meetings and trade shows while the marketing professionals, in most organizations are the ones that make sure that the sales representatives have the marketing material behind said cold-calls and positive image behind those mass emails so that once they reach the recipient, that potential customer can visit a website that is informative, appealing and that clearly expresses the message that the organization is trying to get out. continued The Symbiotic Relationship Between Sales and Marketing
Working and Interviewing With Large Companies 2
Ken Sundheim is the CEO of KAS Placement Chicago sales recruiters a sales and marketing recruiting firm helping job seekers and employers find top applicants including marketing recruiters boston marketing recruiters san diego marketing recruiters nyc
How Entrepreneurship Should Be Taught to Younger Generations
How Entrepreneurship Should Be Taught to Younger Generations
I took one of my interns out to lunch today and during, he preceded to tell me what types of businesses students proposed opening during college and which ones he was impressed by.
As he proceeded to go down the list, the ideas just got wackier and remained as unrealistic as they did immature.
It’s not a huge deal and entrepreneurship is about thinking and weighing business options as well as being fun, but where failure lurks in a business plan, professors need to be more candid that these plans will, ultimately not work (or have significant odds against the business owners).
Who’s fault is it?
It’s about 50 / 50, 1/2 falling on the professors and the other 1/2 the students.
How should entrepreneurship be taught?
Entrepreneurship needs to be taught in a realistic sense based on if the entrepreneur can sell the product, not invent something and hope it goes gangbuster, thus selling itself…
Article Continued: How Entrepreneurship Should Be Taught to Younger Generations
Videos for Young Entrepreneurs by Ken Sundheim
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How to Never Negotiate Salary Again
4 Ways to Charm an Interviewer
If someone were to ask me, “What are some things that interviewers want to see or hear from interviewees?”, then I could probably go on all day.
In the interest of brevity and not overwhelming you, here are four.
1. Passion - Passion cannot be faked. Any good interviewer is not only going to want to see interest in their company, but interest in their industry from this person they are interviewing.
For instance, and this may seem like a no-brainer, if you are interviewing for a sales job at a television network, don’t tell your interviewer about your lifelong ambition to be a news anchor.
You should be there auditioning for an on-air role, in that case, not interviewing for a sales position, and the interviewer is completely without fault not to offer you the job, even if you have great sales credentials…
Article Continued: 4 Ways to Charm an Interviewer
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1) Don’t take it personally.
I don’t condone negotiating salary in this manner, nor does it get anyone all that far, but to cut an expected offer in half is something that I’ve seen before, running a recruiting firm, and I can almost guarantee I’ll see it one hundred times more.
Essentially, it is an interviewing tactic that is not highly effective, but you must understand that negotiation makes many feel uncomfortable and if they have won with a tactic in the past, they are going to continue to use it.
Neither you nor the next person are exempt from an interviewer’s poor negotiation habits. Don’t take it personally; it happens because it’s business…
Article Continued: 4 Professional Effective Ways to Handle Being Offered a Low Salary
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If There’s Not Much to Feast On…opening a business in post-Silicon Valley America Part 1
When I first started my company in 2005, companies were still paying top level (and sometimes mid-level) sales professionals (discipline I started with) $100,000 and up. For me, this meant that even though in my ramp-up period my business volume was low, my revenue wasn’t, as there is somewhat of a direct relationship between employee compensation and recruiter compensation for finding that individual.
Those days are gone. My company receives over twenty times the amount of hiring inquires compared to when I started the firm, but we get about the same total number of high-paying sales positions.
As long as you don’t count sanity as a requisite for survival, I survived and I guess one could say thrived. Here are six tips based on the mentality that built an employment-related company when I’m sure many thought it could not be done.
1) If There’s Not Much to Feast On, Many Are Going to Suffer Famine but it doesn’t have to be you.
What I’ve learned is that many who are not happy with the performance of their business are used to an old economy in which they could cut basic corners and still do well. That is no longer the way of the world.
The only way to remain intact these days is to have a rule that every piece of work you have to do can be nothing short of better than your last and better than what you thought you could do.
Stick to this rule and you may often be frustrated, but rarely will you be disappointed in the results….
Article Continued: If There’s Not Much to Feast On…opening a business in post-Silicon Valley America
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Staffing and Hiring Tips from Headhunters by Ken Sundheim KAS Recruiters
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What Are the Demands for Candidates Who Want to Get a Job in Social Media? by Ken Sundheim
The Meek May Inherit the Earth, but the Women Will Get the Business World First by Ken Sundheim
Business used to be a good ol’ boys’ club that involved liquid lunches, gentlemen’s hangouts, and “it’s all about who you know” business mentality. The fairer sex has not only proven themselves to be effective in the workplace, but to be effective to such an extent that the old ways of doing things will do nothing short of put a company out of business.
Here are a few reasons why those with double-X chromosomes have put the afternoon bartender out of business, and have my complete vote for the more effective sales and business development marketing professionals, by and large.
1. The dress code. Women are a lot more cognizant about dressing nicely to the nicely, and appearing well put together and dressed properly to any client-facing occasion…
Article Continued: The Meek May Inherit the Earth, but the Women Will Get the Business World First
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